There were many things that made Michael Kors successful in the first place. One of them was the fact that every design was visually distinctive right off the bat. Yet despite all of that, he also created chic, stylish products that everyone would actually enjoy and cherish. You really want to make all the difference when it comes to standing out and wearing great clothes. And that’s what Michael tried to bring in to real life.
He got to create clothes that made people feel glamorous without putting in a lot of effort and money into the overall outfit. In fact, Michael Kors is one of those designers that built his own reputation on the idea that he understands how women are living and what type of things they are expecting from their own life, be it something simple and convenient. He got to create a sense of control and confidence while also bringing in great materials and a luxury setting at a price that’s not exactly the highest out there.
Also, has a very distinctive take on the All-American sportswear system. The reason why most of his stuff went global and he is now so widely respected is because that sense of chic styles and pragmatism really pushed things to the next level, and it’s different and much better than you would ever imagine.
Michael Kors launched his Kors line as a licensee but due to a Chapter 11 filing he did in 1993, he ended up with some licensing issues. Thankfully the sales were pretty good and the company got back on its own feet around 1997 to the point where it got a lower price point. Michael Kors was actually named the first designer to provide women’s ready to wear products by Celine. That was something staggering and unexpected at that point.
He eventually left Celine in 2003, but it was an important point in Michael Kors’s brand life because he got to turn that fashion house around. He created an astounding ready to wear line and numerous accessories that were top of the line for his time. He did eventually leave Celine with the idea of focusing on his own brand. He still worked on his personal brand on the side, which is why he got to create the meanswear line back in 2002.
In 2004 he launched the Michael line. This line was all about ready to wear apparel, shoes and handbags for women. He constantly added new products to the line, and at the end of 2016 his company had more than 700 lifestyle stores spread all over the world. Michael Kors is also one of the most renowned designers to work with celebrities. Tons of celebrities wore his work, which include Heidi Klum, Hillary Clinton, Kate Middleton, Taylor Swift, Jennifer Lawrence, Dakota Johnson, Angelina Jolie, Michelle Obama and Catherine Zeta Jones.